Camera Sony Alpha A7 III Body Black (ILCE7M3B.CEC)

Camera Sony Alpha A7 III Body Black (ILCE7M3B.CEC)

The Sony Alpha a7 III is a full-frame mirrorless camera designed for photographers and videographers who value versatility, quality and stability in any shooting situation. The new 24.2MP back-illuminated Exmor R CMOS sensor works in tandem with the fast BIONZ X processor and additional LSI pre-processor to deliver high-detail, low-noise low-light images and fast data processing.

The camera features high autofocus speed, precise subject tracking and the ability to shoot continuously at up to 10 frames per second. Video is recorded in 4K HDR format, which opens up a wide dynamic range and makes the image deeper and more natural. Increased autonomy, a convenient menu, high ergonomics and a durable body make the a7 III a reliable tool for travel, reportage, portraits, commercial shooting and video production.

The Sony a7 III combines advanced sensor technology, high speed and powerful functionality, allowing you to realize any creative ideas without limits.
 

Advantages

1. New generation full-frame sensor

The new 24.2MP back-illuminated Exmor R sensor delivers twice the data readout speed and 1.8x faster processing thanks to the BIONZ X processor and LSI.
 

2. Excellent image quality

An expanded ISO range of 100–51200 (up to 50–204800) and improved noise reduction allow you to shoot in the dark without distortion. The camera boasts up to 15 stops of dynamic range for smooth transitions from shadows to highlights.

 

3. Advanced 4D FOCUS autofocus

693 phase-detection AF points and 425 contrast-detection AF points cover 93% of the frame, delivering lightning-fast response. Even fast-moving subjects stay in focus.

 

4. 5-axis image stabilization

The modern stabilization system provides a gain of 5 shutter speeds, compensating for camera shake when shooting handheld and working with different lenses.
 

5. Professional 4K HDR video recording

Full-sensor recording with 2.4x oversampling, HLG (HybridLog-Gamma), S-Log3 and XAVC S 100 Mbps support deliver cinematic images with or without color correction, as desired.

 

Technical specifications

• Sensor: 24.2 MP Exmor R CMOS, full-frame
• Processor: BIONZ X + LSI
• ISO: 100-51200 (expandable 50-204800)
• Dynamic range: up to 15 stops
• Autofocus: 693 phase + 425 contrast points
• Continuous shooting: up to 10 fps (up to 177 JPEG, 89 RAW, 40 RAW uncompressed)
• Video: 4K (3840×2160), full pixel readout, HLG, S-Log3
• Stabilization: 5-axis, effect up to 5 stops
• Viewfinder: OLED Tru-Finder
• Battery: NP-FZ100 (up to 710 shots)
• Media: 2 SD slots, one with UHS-II support
• Interfaces: USB Type-C (USB 3.1 Gen 1), HDMI, Wi-Fi, Bluetooth
• Protection: against dust and moisture

What is included in the kit?

• Camera Sony Alpha a7 III Body
• Battery NP-FZ100
• Charger or USB cable (depending on configuration)
• Shoulder strap
• Bayonet cover
• Documentation
• Branded packaging

Who is it suitable for?

• Professional photographers and videographers
• Content creators who need a versatile camera
• Studio and wedding photographers
• Travelers and bloggers who value compactness and quality
• Sports and reportage photography thanks to precise autofocus and high speeds

 

Why is it worth buying a Sony Alpha A7 III camera?

The Sony Alpha a7 III is a versatile full-frame camera that combines high image quality, stabilization, fast autofocus and powerful video capabilities. It is suitable for almost any task: from professional photo shoots to shooting dynamic sports and cinematic 4K HDR video. A durable body, extended battery life and flexible settings make it the ideal tool for creating content at the highest level.